Monthly Archives: April 2014

Whichcraft Spring Newsletter

Spring Newsletter 2014

Spring appears to have finally sprung, so why not spring into action with us.


Got a knitty problem?

Why not try our knitting clinic every Wednesday morning,

For £5.00 one to one help with those knitty problems.

Did you know?

Saturday May 3rd is Yarn Shop Day

We are celebrating with special events on the day.

         Check our shop and website for further details.

 Come and try our Dabble Days:

Limited spaces, sign up now, £20.00 per session and learn a new skill, (payment required when signing up).

Just bring yourself and your needles and try:

30th April – Aran Knitting

7th May – Crochet Flowers

28th May – Lace Knitting

4th June – Tunisian Crochet

1.30pm to 3.30pm

Don’t forget your loyalty cards and gift vouchers which are available all year round.

 Our spring and summer ranges will soon be here.

Come and see our new patterns and yarns for the coming season.

Arriving in April and May.



Angela and team

Yarn Shop Day!

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Get involved with the Love Your Yarn Shop Campaign!

This new campaign will raise the profile of yarn shops and encourage knitters to support their local store

On Saturday 3rd May 2014 yarn shops across the UK will be celebrating Yarn Shop Day, the climax of months of activity from the Love Your Yarn Shop campaign launched by leading publications Let’s Knit and Let’s Get Crafting.

The event, the first of its kind, is supported by the industry, and with extensive media coverage behind it promises to boost the profile of bricks and mortar yarn stores. Each store that signs up to the campaign is encouraged to host its own special events to draw in consumers, including anything from free tea and cake to star appearances by big industry names. Rolling coverage in magazines such as Let’s Knit, Let’s Get Crafting, Craft Business, Homemaker and Crafts Beautiful and on their accompanying social media platforms will reach a huge number of consumers. It’s a chance for yarn shops to remind their customers of the fantastic, irreplaceable, personal service they provide.

Says Let’s Knit editor Sarah Neal: “As knitters ourselves we know the value of a good yarn store. As well as providing the unequalled pleasure of buying yarn off the shelf, they offer experienced face-to-face advice and are often a communal meeting place for like minded crafters. The Love Your Yarn Shop campaign is aimed at alerting consumers to the benefits of supporting these stores.”

Let’s Get Crafting editor, Ella Johnston, agrees, adding: “We know that the crafty com- munity will really get behind Love Your Yarn Shop and Yarn Shop Day and look forward to cel- ebrating our local stores – a truly valuable resource for knitters and crocheters.”

Craft Business editor, Zoe Monk adds: “Many yarn stores now run classes and knit-and- natter sessions, and I really think that there is much more to the whole experience of knitting and crochet than just the pleasure of creating. People love to get together and share their creative passion in a friendly and encouraging environment, and this is exactly where the local yarn shop can excel.”

For more information on how to get involved, contact Samantha Dean on 01206 505114 or